Invest in You: A Black & Brown Women’s Wellness and Wealth Experience in Madison

Saturday, October 17, 2026 | 11 a.m.–1:30 p.m. | 4703 Madison Yards Way, Madison, WI

When was the last time you made room to think about your health, your money, and the future you want for yourself?

Invest in You is an afternoon created for that conversation. Black and Brown women and their friends are invited to connect with local business owners, explore wellness resources, and hear an honest panel discussion about caring for ourselves while building financial security. Come for the ideas. Stay for the people you might not have met anywhere else.

Meet the women leading the conversation

Tracy Anderson, host of the Hustle Her Way podcast and a community-focused professional at Park Bank, will moderate the panel. Tracy’s conversations with women about work, identity, and the paths they have built make her a natural guide for an afternoon about investing in ourselves.

Araceli Esparza, founder and Executive Director of Midwest Mujeres, is an author, speaker, coach, and women’s circle facilitator. Her work connects storytelling, healing, leadership, and economic opportunity, especially for Latina and Black women.

Shahayra Majumder, co-owner of Hydrate IV Bar – Madison, brings her experience in healthcare, business, and community building to the conversation. Hydrate IV Bar – Madison is organizing Invest in You and bringing these local voices together.

Allison Mead, founder of TrainConAllison and a fitness trainer, brings movement into a discussion that often focuses only on money. She will help us consider how caring for our bodies fits into the future we are working to build.

Monica Weitzel, a bilingual community engagement and hospitality professional, knows the power of bringing people together. She has worked with Midwest Mujeres before through community events and is part of its 2026 Voices & Dreams storytelling cohort.

Whitney Lazo-Doll, a real estate professional with Accord Realty, brings a housing perspective to the conversation about wealth and opportunity.

Together, they will explore a question many women live with every day: How do we care for ourselves now while creating more choices for our future?

Community Vendors, also what To Invest In You

Vendors who have confirmed attendance include Diana Park; Whitney Lazo Doll of Selling Dane; Maka of La Flor Bouquet; Monica Weitzel LLC; Tennisha Loggins of Purposeful Coaching & Consulting; Traci Thrash of The Change Doula, LLC; Paquita Reddish of Blessed Divine Creations / The Divine Solutionist; Cassie Hoye of The Brand Haus and LashVida Studio; Allison Evans of Evans Talent Co.; Rosa Edwards of Rosa Cares LLC; Pasalud – Networking; Enchantée Cosmetic Nail Center; Audrey Blum of Bluming Sol Fitness; and Adriana Parra of FAH Travel. Guests will have opportunities to meet these local business owners and community leaders while enjoying resources, demonstrations, raffles, samples, and interactive experiences focused on strengthening their wellness, finances, and networks.

Panelists Monica Weitzel and Whitney Lazo-Doll have also signed up as vendors.

Several plan to offer samples, raffles, or interactive activities. You’ll have time to meet them, learn about their work, and make connections in a welcoming setting.

For Midwest Mujeres, this gathering also brings familiar collaborators into the same room. Tennisha Loggins shared her entrepreneurial story through a Midwest Mujeres event and is a Midwest Mujeres business member. Paquita Reddish has shared her experience with the Voices & Dreams Academy. Monica Weitzel has helped create community wellness events and is developing her own story with this year’s cohort. Cassie Hoye has worked with the organization on branding and media. Rosa Edwards is also part of the 2026 Voices & Dreams cohort. Their presence reflects something we value: relationships that keep growing after a single event.

Make an afternoon for yourself

Invest in You begins with networking and light snacks, followed by the panel and opportunities to connect with local vendors. Whether you are thinking about your health, exploring a business idea, looking toward homeownership, or simply hoping to meet women who understand your ambitions, there is a place for you in the room.

Join us Saturday, October 17, from 11 a.m. to 1:30 p.m. at 4703 Madison Yards Way in Madison.

Sign up for Invest in You on Eventbrite. Invite a friend and come invest some time in yourself.